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Capital, The Note

The Price of a Prompt

Who subsidises the answer that costs nothing? A note on deficits and cost shifting.

21 August 20263 minFrom the archive

A silicon wafer on folded oxblood paper under hard studio light.

An answer that costs nothing is still paid for. The only question is by whom – and when.

Free or very cheap AI offerings shift costs: onto investors who accept losses; onto other business units that cross-subsidise; or onto a future in which prices rise once lock-in is strong enough.

Not only: what is AI worth? But: who finances which price, and for how long?

This note has since moved out of the current edition. Its argument continues in the lead story "The Cost of Intelligence".

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The Cost of Intelligence

AI is getting cheaper. But who actually benefits? Why falling token prices say little about the cost of a finished task.

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